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Welcome to Score CRM

Build better audiences, send thoughtful campaigns, and automate the customer journeys that grow your business.

Import your contacts

Bring your audience into Score CRM, organize contacts into lists, and add the data you need for personal campaigns.

Build an audience

Create dynamic segments from customer attributes and behavior, then keep them updated automatically.

Send your first campaign

Design, personalize, test, and schedule a campaign—then follow every result from the moment it is sent.

Explore Score CRM​

Automate with journeysBuild visual sequences that welcome, nurture, and re-engage customers.Connect an email providerAdd SendGrid, SparkPost, Mailgun, AWS SES, or another sending service.Bring in your teamInvite collaborators and give everyone the right level of access.Protect deliverabilityMonitor domain health and catch sending issues before they grow.

How Score CRM works​

  1. Import your contacts — Upload your audience and organize it into lists.
  2. Define your audience — Target contacts using profile details or behavior.
  3. Create your campaign — Write, personalize, and preview your message.
  4. Send and track — Follow opens, clicks, bounces, and unsubscribes in real time.

New to email marketing? Start with Key Concepts for a concise guide to the terms you’ll see throughout Score CRM.